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Welcome to Hybu Cig Cymru 

Hybu Cig Cymru - Meat Promotion Wales (HCC) strives to improve quality, increase awareness and cost-effectiveness, strengthening business opportunities for PGI Welsh Lamb, PGI Welsh Beef and pork from Wales.

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Here’s how we can help you

Whether you’re a retailer, butcher or teacher, work in food service, public sector or worldwide distribution, we have a large network of resources available to assist you in promoting PGI Welsh Lamb, PGI Welsh Beef and pork from Wales. Click below to discover how we can help.

News

Forums help Welsh meat processors to explore new opportunities

Hybu Cig Cymru – Meat Promotion Wales (HCC) has been supporting the Welsh red meat abattoir and processing sector through regional forums, at which opportunities were explored for obtaining support to add value to produce, and new traceability technology was discussed.

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Forums help Welsh meat processors to explore new opportunities

Project aims to ensure world-leading quality for Welsh Beef

A major research project has taken a step towards its goal of enhancing the Welsh beef industry’s excellent reputation, through a training course which explored world-leading techniques for grading meat by eating quality.

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Project aims to ensure world-leading quality for Welsh Beef

Only 23,000 pigs in Wales, but pork is increasing in demand. How is Wales approaching the challenge?

An insight into a family-run business that supplies pork from Wales to Prince Charles and an initiative which is funded by the European Agricultural Fund for Rural Development and the Welsh Government, that helps Wales-based suppliers and retailers work towards a more sustainable pork market

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Only 23,000 pigs in Wales, but pork is increasing in demand. How is Wales approaching the challenge?

Why choose Welsh Lamb & Welsh Beef?

Our stamp, PGI, establishes a link between quality, traditions and environment of an area, assuring your customers that only lambs and cattle born and reared in Wales, and slaughtered in a HCC approved abattoir can be marketed as Welsh Lamb or Welsh Beef.